Yoshinokawa, Niigata's 450-Year-Old Sake Brewery, Pours for New York at Local Liquor Shops
As part of a Niigata Prefecture initiative to bring the region's products overseas, RESOBOX organized in-store tasting and sales events for Yoshinokawa — the sake brewery from Nagaoka City with over 450 years of history — at two New York liquor shops: Shon 45 Wine & Spirits and Greenpoint Wine & Liquor.
Four and a Half Centuries in Every Glass
Founded in 1548, Yoshinokawa is one of Japan's oldest sake breweries, and its crisp, food-friendly Niigata style translated beautifully to New York palates. Shoppers stopped, tasted, and discovered a brewery whose history predates the city itself — our heartfelt thanks to everyone who joined us.
Bringing Niigata Sake Closer to New Yorkers
Local liquor shops are where new drinkers actually meet new brands, and these events showed how well Niigata sake connects when someone can taste it on the spot. We look forward to bringing Yoshinokawa to more neighborhoods across the city.
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